Banglalink Toffee Project

Enhancing Bangladesh's Premier Streaming Platform

Engagement Overview

We were engaged by Banglalink, a leading telecommunications provider in Bangladesh, to provide advisory and consultancy services for their OTT platform, Toffee. The engagement focused on improving the platform's technical infrastructure, operational processes, and overall performance to ensure a seamless user experience, particularly during high-demand events such as live sports streaming. The project spanned multiple phases, starting in February 2022 and extending through August 2022, with further extensions as needed.

Scope of Work

Platform Stabilization

  • Analyzed technical infrastructure for improvements
  • Developed solutions for peak usage periods
  • Implemented cloud and CDN solutions
  • Optimized streaming performance

Capacity Management

  • Addressed high-concurrency event handling
  • Supported CDN migration for better delivery
  • Implemented performance monitoring tools
  • Ensured SLA compliance

Security & DevOps

  • Implemented DRM and content protection
  • Established CI/CD pipeline
  • Conducted security assessments
  • Enhanced data protection measures

Operational Excellence

  • Documented operational processes
  • Provided team training and development
  • Integrated third-party services
  • Optimized ad insertion systems

Technical Excellence

Monitoring & Analytics

  • Implemented Conviva monitoring
  • Configured performance metrics
  • Set up proactive alerting
  • Conducted event post-mortems

Content Delivery

  • Optimized high-usage content delivery
  • Enhanced streaming quality
  • Improved multi-language support
  • Reduced buffering issues

Key Events Supported

FIFA World Cup, IPL, Copa America, Live Sports Events

Project Outcome

Our engagement with Banglalink resulted in a more stable, scalable, and secure Toffee platform, capable of handling high-concurrency events such as live sports streaming. The project successfully addressed key technical challenges, improved user experience, and enhanced operational efficiency. The platform is now better equipped to deliver high-quality streaming content, ensuring a seamless experience for Banglalink's customers. The engagement also laid the groundwork for future improvements, including the adoption of cloud-based solutions and advanced monitoring tools.