Remote behaviour
Review focus states, movement rules, cursor-style navigation, and TV interaction patterns.
TV Studio platform
One platform from product idea to QA evidence.
TV Studio replaces static OTT design handoff with a live product model: real simulation, AI-assisted component creation, scenario coverage, and automatically generated delivery artefacts.
Built for the OTT surface
General design tools were not built for television.
TV product teams need to judge focus movement, D-pad navigation, overlay timing, content density, subscription gates, account states, and rails as they will actually behave. TV Studio brings those decisions into a working simulator before a sprint starts.
Rails and cards
Configure content rows, card templates, hero surfaces, metadata, and live channel presentation.
User scenarios
Test subscribed, lapsed, new, anonymous, profile, account, login, and registration states.
Developer clarity
Export live captures, stakeholder wireframes, blueprints, manifest data, and implementation notes.
AI Component Builder
Creative speed without breaking the implementation contract.
TV Studio's AI builder creates project-local card and component variants from safe system templates. Product and design teams can explore new treatments quickly while engineering still receives a stable data contract and traceable design object.
Prompt-driven variationMove metadata, change focus treatment, tune image behaviour, or create richer focused states.
Safe structured patchesAI output is constrained to valid design-object changes rather than loose one-off code.
Reusable project componentsSaved variants can be applied to rails and included in the generated handoff package.
Modules
The practical workflow inside TV Studio.
Project Manager and live simulation
Organise projects by target device and experience type. Live View shows the interface as it will appear on the target surface, with interaction controls that let teams inspect the experience directly.
Screen, rail, and navigation manager
Define the product structure: screens, rails, ordering, navigation menus, hero placement, browsing behaviour, and content grouping. Teams can compare product directions without waiting for a full app build.
Card library and AI-created variants
Start from broadcast-quality card templates for portraits, landscape thumbnails, wide promos, live channel rows, square hub tiles, and EPG cards. Extend them with AI while preserving real renderer constraints.
Wireframe and developer blueprint modes
Switch from live presentation to stakeholder wireframe or developer blueprint. Review structure, labels, component boundaries, and data-key references without creating separate documents by hand.
Moments engine and adaptive experience logic
Model experience changes by persona, time of day, viewing context, and subscriber state. Review which rails, CTAs, and flows should appear for different moments before the product logic is implemented.
Handoff package
Product intent becomes delivery evidence.
TV Studio captures the decision record as artefacts developers and QA can use: live images, wireframes, blueprints, flow maps, scenario captures, manifests, component references, and implementation notes.
Live view
Rendered simulator captures showing the intended product experience.
Stakeholder wireframe
Greyscale structure views for alignment and sign-off.
Developer blueprint
Component outlines, labels, and data-key references.
Scenario manifest
Coverage for account, login, subscription, profile, and playback-gate states.
For leadership
Different teams get the same truth.
Head of Product
More ideas, better UX decisions, faster review cycles.
CPO
Product direction validated on the actual experience surface.
CTO
Cleaner handoffs, fewer rework cycles, clearer implementation constraints.
CFO
Exploration cost moves from large rebuilds into reusable product tooling.
Let's start
Review your next OTT product decision in TV Studio.
Bring a screen, a redesign idea, a product problem, or a current handoff package. We will show how the same work looks as a live, testable product model.